[NMSEA-news] NMSEA News, Events & Announcements

News from New Mexico Solar Energy Association nmsea-news at nmsea.org
Wed Dec 14 12:35:55 MST 2011

 Hello Solar Supporters!
Here are the Latest News, Events & Announcements from NMSEA
Please Check Our Event Calendar 
<http://www.nmsea.org/Events/Event_Calendar.php> for Additional Event 

SUBSCRIBE/UNSUBSCRIBE at the end of this message
  Or contact us with questions & comments. We value your input! 

*- December 17: SunPaper Deadline**//*
*- ** Solar Off-Grid Home Rental */-/*/ Rio Rancho, NM/* **
* **- **NMSEA SunPaper Archives Online
*/-/ *New Mexico** Solar Energy Association on Facebook*/

- *JAN 4: **USGBC-NM Luncheon "Effective Messaging in Today's Green 
Market */-/ /*Albuquerque*/*/


*December 17: SunPaper Deadline**

The deadline for the submission of advertising, articles, and chapter 
news for the Jan/Feb SunPaper is Saturday, December 17. If you wish to 
submit an article, you should know that preference is given to solar 
energy topics (PV, passive, technology, performance histories, 
incentives, cost benefits, etc.), but we will also consider other 
renewable energy subjects, as space allows. Please send submissions by 
e-mail directly to rhermansolar at aol.com <mailto:rhermansolar at aol.com>.


*/Advertising Rates:/*

* *

All advertising is in black and white, and photos and graphics must have 
a resolution of at least 250 dpi in JPEG, TIF, or PDF format. Text ads 
may be provided in MS Word (.doc or .docx) format. Circulation is 
typically 800 for the SunPapers. The size requirements and prices for 
individual ads are as follows:

                        _Ad Size_                                   

            Full Page:        9½” H X 7” W            $122.00

            Half Page:       4¼” H X 7” W               $66.00

            Quarter Page:  4¼” H X 3½” W            $36.00

            Biz Card:         2”  H X 3½” W              $20.00

You will be billed upon publication.  Please call 505-292-4375 for more 


*__Solar Off-Grid Home Rental */-/*/ Rio Rancho, NM/*

Are you a solar person interested in the experience of living in an 
off-grid home?
Are you willing to do some maintenance in return for not paying any 

Lease an off-grid passive and PV solar three bedroom home and a studio 
apartment in the city of Rio Rancho!

2KW solar PV system with 48V Surrette batteries. Passive solar provides 
95% of home heating.
Backup heating provided by woodstoves (wood provided) and propane 
radiant heating (you pay propane).
Water is provided through rainwater harvesting (4000 sq. ft. roof area 
and 4000+ gallon storage capacity - all tanks currently full),

Owner has not purchased water since January, 2010.

High efficiency appliances included (e.g. magnetic induction for 
cooking, front load washer, etc.).
The studio apartment is new and furnished, w/ woodstove. The home has 
been owner occupied for 4 years.

Excellent decor, 2 large enclosed garden areas available, 1.25 acre lot.

Please contact Carl to inquire - 844-0084 (day) or 796-8776 (evening, 


*NMSEA SunPaper Archives - Now Available Online


*/ /*A selection of past SunPaper editions are now also available for 
reference online. For more details, please visit the NMSEA website 


*New Mexico Solar Energy Association on Facebook

*NMSEA is also using Facebook to spread the word about our educational 
outreach, upcoming events & fundraising drives.
If you would like updates about solar energy innovations, events and 
sustainability related news, please visit NMSEA on Facebook 
and press the "Like" button!


*JAN 4: **USGBC-NM Luncheon "Effective Messaging in Today's Green Market 
*/-/ */Albuquerque
/*11:30-1pm MCM Elegante Hotel - 2020 Menaul

$25 USGBC-NM Members
$30 Non-members
$18 Emerging Green Builders

Building and selling green in tough economic times might sound 
counterintuitive but the reality is, it’s not.
A recent survey conducted by the National Real Estate Investor in 
partnership with the U.S. Green Building Council reported that 88% of 
developers and 86% of corporate executives say they consider green 
design to be as or more important than it was before the current 
economic slump. In fact, LEED certified projects showed an impressive 
47% increase over the previous twelve month period. 

The reasons for green spikes are much more personal than they are 
planetary. Green can be a major selling point to investors and tenants 
alike. There is no question that green is the way to go, the question 
really is how healthy and robust your communication of all that is to 
your investors, purchasers or tenant base. Of all the green things you 
may be considering building into your project, green messaging might be 
the most important one of all.

In this presentation, Carolyn Parrs, Principal at Mind Over Markets, a 
dedicated green marketing communications company in Santa Fe, will share 
insights that will help you refine and target your message, create 
effective materials and balance your messages’ economic gain and 
ecological benefits. Participants will learn:  How to bring your 
marketing message from the planetary to the personal, from cause to 
because; the importance of relevancy in your marketing message; why 
education is everything when promoting green products and services; the 
relationship building power of social media.

This presentation includes case studies and examples of successful and 
unsuccessful green marketing messages.

__Carolyn Parrs is co-founder of Mind Over Markets 
<http://www.mindovermarkets.com/>, a dedicated green marketing 
communications company in Santa Fe, New Mexico. For over 10 years, 
Carolyn has helped businesses and organizations succeed in the growing 
green market such as Marsha Mason’s Organic Farm and Natural Products 
and BioShield Healthy Living Paints.  Her current clients range from 
organics to clean tech, green cleaning services to eco-friendly lawn 
services, non-toxic paints and green home décor products to educational 
institutions, pet food, shipping pallets and more.  As part of her 
passion to help green companies grow, she co-authors the Green Marketing 
Blog <http://www.greenmarketingblog.com/>, a definitive, 
thought-provoking and educational guide to effective messaging in the 
maturing green market. Her multi-media blog, Women Of Green 
<http://www.womenofgreen.com/>, provides a strong voice for women 
leaders focused on environmental and social issues.

*New Mexico Solar Energy Association*
1009 Bradbury Dr. SE, # 35, Albuquerque, NM 87106
505-246-0400, 888-886-6765, Fax: 505-246-2251
info at nmsea.org <mailto:info at nmsea.org> www.nmsea.org 
To SUBSCRIBE or UNSUBSCRIBE to this NMSEA-news e-mail list, please click 
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